iAtoday

Group plan members often fail to understand the full scope of their benefits and how they work, leading to limited involvement in their group insurance and retirement plans. Consequently, education and awareness regarding the offerings and how to use them effectively are essential.

To address this, Kenrick Hopkinson, Director, Plan Member Wellness and Education believes that having an experienced and knowledgeable education team is an essential part of the process. Also, as organizations are inundated with information and solutions, they need assistance in understanding and implementing the right measures for them.

The power of education

In this context, our education team plays a pivotal role in supporting plan members by providing information, effectively guiding them to make informed decisions and helping to address their concerns. “It is about having boots on the ground, being there for plan members and providing them with the information they need, in the manner they need it, when they need it’’, says Kenrick.

Assisting plan sponsors

It is also important for plan sponsors to provide their members with the resources they need to take full advantage of their plan. Plan benefits extend beyond members’ personal wellbeing, contributing to employee satisfaction, attraction and retention.

That’s why we encourage and help plan sponsors to play an active role in ensuring that their members get the most from the tools and services made available to them.

Find out more!

To learn about our education program and how it can benefit your clients, see the article Group Plans: Education as a means to generate engagement, in HRD Canada Magazine, in which Kenrick Hopkinson outlines how we can help your clients adopt an evolving approach to employee benefits and wellbeing.